DTI | Ang Diaryong Tagalog

From L to R: Technical Education and Skills Development Authority Director General Jose Francisco Benitez, DTI Secretary Cristina A. Roque, First Lady Liza Araneta-Marcos, Navotas Mayor John Rey Tiangco, and Commission on Higher Education Secretary J. Prospero E. De Vera III

Navotas City, Philippines—Department of Trade and Industry (DTI) Secretary Cristina A. Roque joined First Lady Liza Araneta-Marcos, at the “Lab For All” launch on February 18. This nationwide program exemplifies a whole-of-nation approach to deliver medical services to indigenous communities.

The “Lab For All” program fosters collaboration among public and private health workers to provide free medical diagnosis. To support this, it also facilitates the donation of mobile vans equipped with x-ray machines, portable urine analyzers, glucose monitors, cholesterol monitors, ultrasound, and other medical equipment for distribution across provinces, municipalities, cities, and barangays nationwide.

In photo: First Lady Liza Araneta-Marcos, DTI Secretary Cristina A. Roque, Navotas Mayor John Rey Tiangco, Technical Education and Skills Development Authority Director General Jose Francisco Benitez, and ‘Lab For All’ beneficiaries.

Recognizing the link between economic stability and health, the DTI has established a free mentorship program aimed at creating economic opportunities that will enhance the lives of participants and improve their access to healthcare services.

During the program, the DTI offered One Town, One Product program, Business support services, Mentors from Go Negosyo, Barangay Micro Business Enterprise, and Small Business Corporation Loan Assistance.

The DTI’s participation in “Lab For All” underscores its commitment to fair trade, consumer protection, and economic empowerment while supporting the program’s healthcare goals. END

DTI, British Council host immersive creative placemaking session in Escolta

In photo: The DTI, through the Creative Industries Development Office, in partnership with the British Council Philippines, hosted an in-country session of the ACE Hybrid Creative Economy Policy Training Programme on 12 February 2025 at the First United Building, Escolta Street, Manila. (Photo courtesy of Ms. Sari Molintas from British Council)

Manila City, Philippines—The Department of Trade and Industry (DTI), in collaboration with the British Council Philippines, hosted an in-country session of the ASEAN-UK Creative Economy (ACE) Hybrid Creative Economy Policy Training Programme on February 12 at the First United Building in Escolta Street.

Developed by the British Council, in partnership with Cultural Associates Oxford, the program is an immersive, self-taught hybrid course. It is designed for policymakers in local, regional, and national government, as well as professionals in the cultural and creative industries in the southeast Asian region. Its latest iteration ran from October 15, 2024, to January 30, 2025.

The session”Shaping Spaces: An Immersive Exploration of Creative Placemaking” allowed participants to explore the principles of creative placemaking. This activity took place through a guided tour of Escolta’s revitalized creative hubs in the historic First United Building.

The speakers for this session included Mr. William Chamberlain of Creative Wick, Managing Director Robby May-Sylianteng of First United Building, Mr. Julius Redillas and Ms. Shara Francisco of the 98B Collaboratory, and Mr. Jodinand Aguillon of the HUB: Make Lab.

DTI-Creative Industries Development Office Director Lilian G. Salonga was also present to deliver remarks during the session.

The tour was followed by expert discussions and networking opportunities, which gathered policymakers, industry stakeholders, and creative professionals. They shared insights on the role of creative hubs in driving urban renewal, cultural tourism, and community development.

“Today is more than just a discussion—it is an opportunity to learn, exchange ideas, and reimagine how we design and develop creative spaces that are both economically sustainable and culturally meaningful. By working together, we can create inclusive, vibrant communities that celebrate creativity and innovation,” DTI-Competitiveness and Innovation Group Assistant Secretary Leonila T. Baluyut said as she emphasized the value of collaborations.

This ACE Hybrid Creative Economy Policy Training Programme aligns with the DTI’s ongoing efforts to advance creative placemaking and foster vibrant and sustainable creative ecosystems.

As part of these efforts, the DTI collaborated with the National Commission for Culture and the Arts and the British Council Philippines to lead key programs last year. These included the Creative Nation Summit, held from August 30 to September 1, and Championing Creative Placemaking in Bacolod and Victorias: Dialogues and Capacity-Building Project, conducted from December 15 to 17. These initiatives strengthen creative communities, boost economic growth, and position the Philippines as a leading hub for cultural and creative development. END

DTI, DA continue market rounds to enforce fair prices for basic goods, rice in Quezon City

From L to R: DA Secretary Francisco Tiu Laurel Jr., QC Mayor Joy Belmonte, DTI Secretary and NPCC Chair Cristina A. Roque

Quezon City, Philippines—The Department of Trade and Industry (DTI) and the Department of Agriculture (DA) inspected wet and dry market goods at the Commonwealth Public Market on February 12. The joint effort seeks to ensure fair pricing for basic necessities and prime commodities (BNPCs) under President Ferdinand Marcos Jr.’s administration.

DTI Secretary Cristina A. Roque and DA Secretary Francisco Tiu Laurel Jr., joined by Quezon City Mayor Joy Belmonte, led the price monitoring. The team visited seven wet market stalls to check the prices of meat, poultry, vegetables, and fish. They also monitored 133 stock keeping units (SKUs) of basic canned goods, processed foods, and other condiments at a nearby grocery chain.

“We are pleased to report that prices of BNPCs across public markets and grocery stores have remained stable, with only minimal increases observed. Vendors and manufacturers are also adhering to government-set price standards. This is a positive indication that our ongoing initiatives and active discussions are effectively encouraging compliance from businesses,” said Secretary Roque.

Building on previous collaborative market rounds with the DA, the DTI has also conducted nationwide inspections of rice prices to enforce the DA’s rice regulations for public market vendors.

“The DTI fully supports the President’s ‘Bagong Pilipinas’ campaign to guarantee affordable rice for all Filipinos. Together with the DA, we will strengthen and expand our price monitoring efforts to make sure no Filipino is left behind,” emphasized Trade Chief and National Price Coordinating Council (NPCC) Chair Roque.

In photo: DTI Secretary and NPCC Chair Cristina A. Roque, and DA Secretary Francisco Tiu Laurel Jr.

DTI Fair Trade Group Assistant Secretary Agaton Teodoro Uvero urged consumers to make responsible shopping choices.

“As consumers, we have the right to accurate pricing and quality options, which we can verify through price boards and the ‘Timbangan ng Bayan’ (public weighing scales). With the many options available, vigilance is all it takes to make informed and fair decisions,” he said.

In photo: DTI Secretary and NPCC Chair Cristina A. Roque, DTI Assistant Secretary Agataon Uvero, and DA Secretary Francisco Tiu Laurel Jr.

Several DA officials also attended the inspection, including Undersecretary Roger Navarro, Assistant Secretary Atty. Genevieve Velicaria-Guevarra, Assistant Secretary Arnel De Mesa, and Director Junibert De Sagun. Also present was Food Terminal Inc. President Joseph Rudolph Lo.

Chaired by the DTI, the NPCC plays a key role in price stabilization, ensuring that basic goods remain available at fair and reasonable prices for both consumers and businesses.

To complement these initiatives, consumers are encouraged to report complaints or violations against retailers selling BNPCs through the DTI Consumer Care Hotline (1-384) or via email at consumercare@dti.gov.ph or reporttosec@dti.gov.ph. END

DTI reinforces government support to Filipino enterprises at the 5^th ProPak Philippines

Pasay City, Philippines–Department of Trade and Industry (DTI) Secretary Cristina A. Roque reaffirmed the government’s unwavering support to Filipino entrepreneurs at the 5th edition of ProPak Philippines on February 12. Secretary Roque emphasized the importance of local enterprises in driving sustainable economic development, aligned with President Marcos’ vision of a “Bagong Pilipinas.”

“We envision a future where micro, small, and medium enterprises (MSMEs) are the key drivers of sustainable economic development. A future where innovation meets tradition, and where every Filipino entrepreneur is equipped with the tools, knowledge, and support needed to thrive in an ever-evolving global market,” Secretary Roque underscored.

During the event, the trade secretary outlined key government initiatives to bolster local industries, including the enactment of One Town, One Products (OTOP) Philippines Act. This Act provides comprehensive assistance to Filipino businesses by promoting indigenous raw materials and traditional craftsmanship to boost economic growth across the country.

Additionally, Secretary Roque underscored the DTI’s leadership in the Philippine delegation to the 31st International Processing and Packaging Exhibition for Asia, held in Bangkok, Thailand last June. The event gathered over 2,000 exhibitors from 45 countries to showcase cutting-edge technologies in processing and packaging.

In photo from L to R: Malaysian Ambassador To The Philippines His Excellency Dato Abdul Malik Melvin Castelino, Informa Markets Asia Chief Financial Officer Suzanne Wang, Asian Packaging Federation President Joseph Ross Jocson, Dti Secretary Cristina A. Roque, Informa Markets Asia Vice President Ian Roberts, Department Of Agriculture Deputy Director – High Value Crops Program Engr. Anne Glyn F. Lisbo, Informa Markets – Philippines Country General Manager Rungphech Rose Chitanuwat

These initiatives aim to enhance product development, branding, and market access of Filipino businesses, especially the MSMEs.

“We are not merely launching an exhibition; we are opening doors to a future of innovation, collaboration, and sustainable growth. This event embodies our shared commitment to revolutionizing the processing and packaging industries,” Secretary Roque emphasized

“To our MSMEs: The government stands with you. Through initiatives like OTOP and our continued participation in international platforms like ProPak, we are committed to providing you with the resources, support, and opportunities you need to succeed. Together, we will turn challenges into opportunities and dreams into reality,” she concluded.

The 5^th edition of ProPak Philippines gathered industry professionals and key stakeholders to feature the latest developments in the processing and packaging technology. In attendance were Informa Markets Vice President Ian Roberts and Commissioner Joseph Ross Jocson,

Participation in international platforms like ProPak provides Filipino entrepreneurs with valuable exposure to cutting-edge technologies and global best practices, ultimately fostering innovation and boosting their competitiveness in domestic and international markets. END

DTI destroys confiscated LPG tanks in La Union

Pampanga, Philippines—The Department of Trade and Industry (DTI) facilitated the destruction of 47 confiscated Liquified Petroleum Gas (LPG) tanks last February 7 in Mabalacat, Pampanga.

The cylinders, with an estimated value of PHP 45,000.00 were seized during a routine inspection by the DTI – Fair Trade Enforcement Bureau (FTEB) in La Union due to non-compliance with safety and quality standards.

The DTI then conducted the destruction activity within the plant site located in Dau, Mabalacat Pampanga, to ensure it complied with environment standards. Following stringent safety protocols and procedures, DTI FTEB proceeded in the devalving and decanting of the cylinders until they were rendered unusable.

Enforcement authorities deemed the confiscated LPG tanks non-conforming, recognizing their potential hazards to consumers and their violation of established regulations.

Regional Director Merlie Membrere emphasized that this operation strictly reminds businesses to adhere to product standards and regulations.

“The DTI is committed to safeguarding consumers from substandard and potentially dangerous products. We will continue to intensify our monitoring and enforcement efforts to ensure compliance and maintain a level playing field for businesses,” she added.

The DTI Region 1 regularly conducts inspections of establishments selling regulated products, including LPG, to ensure compliance with quality and safety standards. This directive aims to protect consumers from the risks associated with substandard products and to promote fair competition in the marketplace.

Further, the DTI encourages consumers to be vigilant and report any suspected violations of trade and industry laws to the nearest DTI office. END

DTI’s SkillsUpNet PH Phase 2 expands workforce training, targets high-growth industries

From L to R: DTI Secretary Cristina A. Roque, ADB Philippines Country Office Country Director Pavit Ramachandran, TESDA Director General Jose Francisco Benitez

Mandaluyong City, Philippines—The Department of Trade and Industry (DTI) launched the SkillsUpNet Philippines (SUN PH) Phase 2, an initiative that seeks to equip Filipino workers with industry-specific skills for high-growth industries. The launch underscored the DTI’s commitment to boost inclusive growth, workforce resilience, and global competitiveness.

Building on the achievements of its first phase, which trained over 1,500 workers from June 2021 to December 2023, Phase 2 significantly expands its reach and focus. In partnership with the Asian Development Bank and the Technical Education and Skills Development Authority, the SUN PH Phase 2 will deliver specialized training in key sectors.

These sectors include creative industries, such as animation, agri-based industries like coffee and bamboo production, as well as renewable energy, electric vehicles, advanced manufacturing and robotics, solar energy, logistics, supply chain management, information technology and business process management, construction, and tourism.

This employer-led skills development program provides competitive grants to networks of 10 local enterprises. These networks collaborate to deliver workforce training in various regions of the country.

In photo: DTI Secretary Cristina A. Roque during her speech at the SkillsUpNet Philippines

“We need to develop specific skills. We can no longer remain on the general side because it is difficult for them to find jobs without specialized expertise. Thus, this effort focuses on enhancing worker skills, in line with the core of the Philippine Skills Framework—an initiative led by our Department,” Secretary Roque said.

The trade chief further highlighted that the Philippine Skills Framework complements the Philippine Qualifications Framework by defining the skills and competencies required across industries. This framework aligns our training programs with global job market demands to ensure the employability of Filipino workers.

“Under President Ferdinand R. Marcos, Jr.’s Bagong Pilipinas Agenda, we strongly believe that a skilled workforce is the backbone of our economy. Let us all work together to contribute to strengthening the skills of the Filipino workforce, preparing them to conquer the thriving and emerging industries both locally and globally,” Secretary Roque concluded.

The DTI-Philippine Trade Training Center leads the implementation of SUN PH, with support from the Resource Generation and Management Service. To ensure seamless execution at the regional level, designated regional focal persons act as key coordinators, facilitating communication, and effective regulation of SUN PH programs nationwide. END

DTI Chief seeks enhanced trade ties with Cambodia, leverages PH’s robust economic growth

In photo: DTI Secretary Cristina A. Roque during her speech at the Philippines-Cambodia Business Forum

Makati City, Philippines— “I am delighted to share that our country is undergoing a dynamic period of economic growth and transformation, and we believe Cambodia can be a key partner in this journey,” Department of Trade and Industry (DTI) Secretary Cristina A. Roque declared at the Philippines-Cambodia Business Forum.

“The Philippine government and its whole economic team, with me representing the DTI, have been constantly working to make sure that the playing field is leveled and that businesses can thrive fully,” she added.

During the forum, Secretary Roque emphasized that with a 5.6% growth in gross domestic product for 2024, the Philippines stands as a leader among Asia’s emerging economies. This growth is fueled by investments in sectors such as renewable energy, transport, housing, semiconductors, smart manufacturing, among others.

Facilitated by the Board of Investments (BOI) and the Philippine Economic Zone Authority, the country has also secured record-breaking investments. These are aligned with President Ferdinand R. Marcos Jr.’s “Bagong Pilipinas” economic agenda through strategic reforms such as the BOI Green Lane initiative and the Corporate Recovery and Tax Incentives for Enterprises to Maximize Opportunities for Reinvigorating the Economy Act.

These government reforms streamline business processes and incentivize high-value investments, with a focus on sustainable and inclusive development in sectors like electric vehicles, semiconductors, smart manufacturing, and renewable energy.

Apart from the economic gains, Secretary Roque highlighted the Philippines’ strengths in the health system, water infrastructure, renewable energy, and fiber infrastructure as key areas for potential collaboration with Cambodia. These partnerships can focus on developing healthcare and building sustainable communities.

The trade chief also identified opportunities for joint ventures between Filipino small and medium-sized enterprises and Cambodia’s processed food manufacturing sector. She also noted viable partnerships in green and innovative fibers and textiles for garments and footwear.

From L to R: Philippine Chamber of Commerce and Industry President Consul Enunina V. Mangio, Prime Minister of the Kingdom of Cambodia Samdech Moha Borvor Thipadei Hun Manet, DTI Secretary Cristina A. Roque, Cambodia Chamber of Commerce President and Chair of ASEAN Business Advisory Council Cambodia Neak Oknha Kith Meng

“We envision a future where our economies are deeply intertwined, leveraging each other’s strengths to achieve common prosperity. Through our combined expertise and resources, we can unlock exponential growth. This forum is a launchpad for those expeditions—a space to forge partnerships that will redefine the economic landscape of our region,” Secretary Roque added.

Looking ahead, Secretary Roque acknowledged Cambodia’s strong support and announced the Philippines’ chairmanship of the 2026 Association of Southeast Asian Nations (ASEAN). This chairmanship presents a crucial opportunity for both nations to advance a sustainable, secure, and prosperous ASEAN. END

DTI Chief: Philippines leads efforts for a more integrated and resilient Indo-Pacific

n photo: DTI Secretary Cristina A. Roque during her speech at the Parliamentary Intelligence-Security Forum

Quezon City, Philippines—Department of Trade and Industry (DTI) Secretary Cristina A. Roque emphasized the Philippines’ push towards a more integrated, resilient, and sustainable Indo-Pacific region at the Parliamentary Intelligence-Security Forum on February 4. The DTI chief emphasized to the attending global leaders the critical role of free, fair, and open trade in securing the region’s long-term economic future.

“The Indo-Pacific is the engine of the global economy, contributing 60% of global GDP and over 80% of global merchandise trade. The Philippines, with its strategic location and dynamic economy, is poised to shape the region’s economic landscape,” said Secretary Roque. “We are not merely participants in this transformation—we are leading the charge.”

The Philippines has been actively engaging in major free trade agreements, such as the Regional Comprehensive Economic Partnership, the Comprehensive and Progressive Agreement for Trans-Pacific Partnership, and the Indo-Pacific Economic Framework for Prosperity (IPEF).

“Our engagement in mechanisms like the IPEF reflects our commitment to pursue bilateral trade and overall economic interests with the United States (US) and other partner countries. It supports strategic collaboration in priority sectors, including energy and energy transition, climate mitigation and resiliency, good governance, supply chains, and critical minerals,” Secretary Roque said

From L to R: Congressman Robert Pittenger, Rep. Bienvenido Abante, Jr., DTI Secretary Cristina A. Roque, and House Inter-Parliamentary and Public Affairs Department Deputy Secretary General Grace Andres

The Philippines works with the US to expand market access in global manufacturing value chains. This includes exploring a potential bilateral free trade agreement (FTA), while advocating for the reauthorization of the Generalized System of Preferences, and pursuing the establishment of a critical minerals agreement.

Reinforcing these efforts, the proposed US-Philippines Partnership Act includes negotiations for a critical minerals agreement and support for projects in mining, fossil fuels, and infrastructure. All these align with the policy direction of the US to diversify businesses and supply chains beyond traditional sources.

“With the renewed interest under the Trump administration, we are optimistic about negotiating a next-generation trade agreement that not only expands market access, but also ensures the highest standards of labor rights, environmental protection, and social inclusivity,” the trade chief underscored.

Aligned with President Ferdinand R. Marcos Jr.’s economic agenda, Secretary Roque outlined key legislative amendments designed to boost the business climate while safeguarding national security. These include the Foreign Investment Act, Public Service Act, and Retail Trade Liberalization Act.

To capitalize on these policy advancements, the DTI prioritizes building international collaborations and implementing targeted trade strategies to stimulate industrial growth, enhance export performance, and draw long-term investments.

These strategies include leveraging FTA to access new markets and expand trade opportunities, as well as engaging in bilateral trade frameworks like Joint Economic Cooperation and the Joint Commission for Trade and Economic Cooperation.

The IPEF is a regional economic initiative anchored on four key pillars—Trade, Supply Chains, Clean Economy, and Fair Economy—to bolster resilience, sustainability, and good governance.

Led by the United States, the framework covers Australia, Brunei Darussalam, Fiji, India, Indonesia, Japan, South Korea, Malaysia, New Zealand, Philippines, Singapore, Thailand, and Viet Nam. END

Trade Chief courts UK investors and stakeholders, eyes premier hub status for PH

In photo: British Chamber of Commerce of the Philippines (BCCP) Executive Director Chris Nelson and Department of Trade and Industry Secretary Cristina A. Roque

Makati City, Philippines—Department of Trade and Industry (DTI) Secretary Cristina A. Roque laid out strategies to strengthen the United Kingdom and the Philippines’ (UK-PH) economic ties at the “Forecasting 2025: UK-PH Economic Perspectives” on January 30. These initiatives are central to the DTI’s broader campaign to establish the Philippines as a leading investment hub.

“We celebrate another year of fruitful partnership between the Philippines and the United Kingdom. Together, we envision the Philippines emerges as a prime investment destination in the region, with the UK as a vital partner in this transformation,” Secretary Roque highlighted.

“We deeply value this partnership and see immense potential for further collaboration. We are actively pursuing initiatives to deepen our economic ties and create new opportunities for both our countries,” she added

Witnessed by Budget and Management Secretary Amenah Pangandaman and Ambassador to the Philippines Laure Beaufils, Secretary Roque presented three comprehensive initiatives to deepen our economic ties with the UK.

From L to R: DTI Undersecretary Allan B. Gepty, BCCP Executive Director Chris Nelson, Ambassador to the Philippines Laure Beaufils, DTI Secretary Cristina A. Roque, Asian Consulting Group Founder and CEO Mon Abrea, Philippine National Bank First Vice President Alvin Arogo, and Department of Budget and Management Undersecretary Joselito R. Basilio

Among the strategic efforts was the country’s accession to the Comprehensive and Progressive Agreement for Trans-Pacific Partnership, and the complementary efforts to enhance trade relationships with the UK and other member countries.

The trade chief also welcomed the Developing Countries Trading Scheme that will provide preferential access to the UK market for Philippine goods, further facilitating our free trade with the British economy.

Both countries are committed to establishing the UK-Philippines Joint Economic and Trade Committee in the first half of the year. This dedicated platform will facilitate ongoing dialogue and cooperation on trade, investment, and economic issues between the two states.

Apart from these initiatives, Secretary Roque stressed the Philippines’ focus on streamlining and digitalizing processes to facilitate foreign business operations.

“Our Green Lanes Program for strategic investments has already endorsed 179 projects with a total investment of PHP 4.55 trillion, and we are determined to do much more,” she stated.

In 2024, the DTI exceeded its approved investments target of PHP 1.5 trillion, reaching PHP 1.62 trillion.

Secretary Roque highlighted the immense potential for British businesses to invest and expand in key Philippine industries, including manufacturing, information technology and business process management, and renewable energy.

“Under the visionary leadership of President Ferdinand R. Marcos Jr., let us forge a powerful alliance, working hand-in-hand to realize the Bagong Pilipinas—a Philippines where inclusivity, sustainability, and shared prosperity are not mere aspirations, but the foundation of a brighter future for every Filipino,” Secretary Roque underscored.

The event was hosted by the British Chamber of Commerce of the Philippines and its Executive Director, Chris Nelson, and featured DTI Undersecretary Allan B. Gepty, Philippine National Bank First Vice President Alvin Arogo, and Asian Consulting Group Founder and CEO Mon Abrea. END

Filipinnovation takes center stage: DTI New York celebrates Filipino creativity in global creative economy

Filipino and Filipino-American professionals shared their unique journeys and insights into navigating the intersection of culture and technology during the panel discussion of “AD-vancing Filipinnovation: Filipinos as a Global Creative Force.” (Photo by PCGNY)

New York—On January 22, the Department of Trade and Industry celebrated the ingenuity and leadership of Filipinos in the global creative economy at a forum titled “AD-vancing Filipinnovation: Filipinos as a Global Creative Force.” Held at Kalayaan Hall of the Philippine Center, the event was organized by the Philippine Trade and Investment Center in New York, in collaboration with the Philippine Consulate General in New York.

The forum convened 150 attendees, who witnessed keynote addresses and panel discussion that emphasized the significant contributions of Filipino professionals in marketing and advertising. Speakers elaborated on how Filipino creativity drives industry transformation, elevates brands, and reshapes global storytelling.

Mr. Badong Abesamis (left photo) and Mr. Vince Lim (right photo) deliver their keynote addresses highlighting their experiences and insights on how Filipino creativity continues to thrive on the global stage. (Photo by PCGNY)

During the event, Mr. Badong Abesamis of GIGIL shared the agency’s success in the Philippines and how its creative campaigns have elevated brands to household names. He also discussed GIGIL’s progress in entering the US market that proves Filipino creativity can thrive on the global stage.

Additionally, Mr. Vince Lim of Dentsu Creative explained how his cultural roots have influenced his unique approach to creating campaigns with universal appeal. He further underscored how cultural sensitivity and diverse experiences inspire innovative storytelling, presenting his work—from developing the iconic “Fearless Girl” campaign in New York to revitalizing brands like Kraft and Mr. Peanut.

Moderated by Coindesk’s Ms. Tina Kuriyama, the panel discussion featured four accomplished professionals who shared their journeys and valuable insights:

Ms. Lisa Angulo Reid, CEO and Co-Founder of Dear Flor, highlighted her innovative approach to blending Filipino flavors like ube and calamansi with cannabis products, breaking barriers in a growing yet often controversial industry.
Mr. Jon Luigi Caña, a Cebuano immigrant and Senior Marketing Manager at LinkedIn, discussed the integration of personal identity with brand storytelling and leveraging LinkedIn for career advancement.
Mr. Izzy Manaloto, Client Partner at Fandom, explored the impact of Filipino values on pop culture and media, offering practical guidance for aspiring creatives.
Mr. Ralph Roma, an XR Design Consultant and 3D Generalist, shared his work with to the Sentro Rizal Metaverse Museum and insights on excelling in fields like 3D design and virtual reality.

The panelists underscored the power of representation, collaboration, and cultural pride in elevating Filipino talent within the global creative economy.

Trade Commissioner Ben Uy delivering his closing remarks. (Photo by PTIC-New York)

Trade Commissioner Benedict Uy encouraged everyone to carry the pride of their heritage as they flourish and excel in New York, reminding them to always honor their Filipino roots. He urged the audience to seize every opportunity to spotlight the exceptional talents of Filipinos. Highlighting the Philippines’ dynamic business process outsourcing industry, he emphasized its readiness to support the needs of companies in areas such as creative design, advertising, and marketing services.

The forum is part of pathbreaking “Filipinnovation” series that recognized Filipino creativity and leadership across industries while inspiring the next generation of innovators. END

In photo: DTI-Fair Trade Group (FTG) Assistant Secretary Agaton Teodoro Uvero and DA Secretary Francisco Tiu Laurel Jr.

Pasay City, Philippines—On January 10, the Department of Trade and Industry (DTI) and the Department of Agriculture (DA) continued their joint market inspection at the Cartimar Public Market. This initiative highlights the government’s commitment to ensuring the stability of supply and prices of basic goods through continuous monitoring.

The inspection was led by DTI-Fair Trade Group (FTG) Assistant Secretary Agaton Teodoro Uvero and DA Secretary Francisco Tiu Laurel Jr. The team inspected wet market stalls selling fruits, vegetables, meat, fish, and chicken. Furthermore, they checked the compliance of rice vendors with the prevailing maximum suggested retail prices (MSRP) set by the DA.

This initiative is part of the government’s continuous efforts to monitor and stabilize market conditions. Through direct engagement with vendors and consumers, the DTI and the DA aim to protect consumers and ensure the availability of affordable basic goods.

The monitoring team also included DA Assistant Secretary Genevieve Velicaria-Guevarra and DA Director Junibert De Sagun. This joint effort builds on previous monitoring initiatives conducted in various local wet markets. END

DTI conducts simultaneous price monitoring for imported rice in SOCCSKSARGEN

SOCCSKSARGEN, Philippines— On March 5, 2025, the Department of Trade and Industry (DTI) held a simultaneous price monitoring for imported rice across various public markets in the region. This region-wide initiative underscores the DTI’s commitment to its mandate of protecting consumers and maintaining fair pricing for essential commodities, particularly rice.

The DTI’s monitoring efforts are directly aligned with Executive Order No. 62, Series of 2024, which sets price ceilings for different rice categories. This action supplements the Department of Agriculture’s (DA) monitoring initiatives, reinforcing the government’s commitment to fair pricing and food security.

To further stabilize the rice market, the DA announced that the maximum suggested retail price (MSRP) for imported rice nationwide. The MSRP was lowered from PHP 55 to PHP 52 per kilo starting February 15, and will be further reduced to PHP 49 per kilo by March 1. This gradual adjustment is intended to prevent market disruptions while ensuring fair pricing.

Following this declaration, the DTI Regional Office, in coordination with the Provincial Office, intensified their monitoring activities. As a result, in South Cotabato at the Koronadal City Public Market, prices ranged between PHP 47 to PHP 58 per kilogram, with retailers compliant with price guidelines and statutory requirements.

Similarly, in Tacurong City, Sultan Kudarat, imported rice prices recorded between PHP 54 to PHP 58 per kilogram.

Furthermore, in Sarangani at the Alabel Public Market, imported rice was priced at PHP 52 per kilogram.

Additionally, in Cotabato Province at the Kidapawan City and Midsayap Public Market, rice prices ranged from PHP 50 to PHP 56 per kilogram.

In parallel to the DTI’s regional efforts, the DA also conducted price monitoring exclusively in General Santos City. The monitoring activity focused on verifying price tags and checking compliance with fair trade laws. Higher prices were observed in stores that still had old stocks, while newly stocked rice was priced lower.

The DTI emphasizes that rice sellers who sell imported rice above the MSRP will be reported promptly to the DA for appropriate action.

The DTI Region 12 continues to collaborate with the DA, local government units, and market stakeholders to uphold consumer welfare and price stability. Further monitoring activities are scheduled in the coming weeks to ensure fair market practices across the region. END

DTI, JR East pave modernized PH railways

Tokyo, Japan—“The Philippines is at a turning point in its infrastructure development. President Marcos has made it clear: the expansion and modernization of our railway system is a priority,” Department of Trade and Industry (DTI) Secretary underscored during her meeting with the executives of East Japan Railway Company (JR East) on March 04.

Secretary Roque emphasized the Philippine government’s commitment to attracting investments in in diverse sectors, particularly in the railway industry. She highlighted the crucial role of connectivity across Luzon, Visayas, and Mindanao in driving national development.

Central to the discussion were JR East’s insights in traffic management, the significance of comprehensive railway maintenance, and potential partnerships to optimize Philippine railway infrastructure.

Represented by Company Director General Shunzo Miyake and Deputy Director Toshiyuki Matsuda, JR East shared insights from their successful railway project in Bangkok. They established how comfortable and reliable train systems can encourage commuters to shift from private vehicles, thereby reducing congestion. They also stressed the LRT and MRT lines of Manila will significantly benefit from enhanced railway operations maintenance.

Furthermore, the railway company highlighted the value of leveraging active partnerships with entities such as Japan International Cooperation Agency, to optimize Japanese Official Development Assistance on Philippine railway. This collaboration will involve joint research and feasibility studies to support Philippine government initiatives.

The discussions between DTI and JR East have reaffirmed the Philippines’ commitment to advancing its railway infrastructure as a key driver of economic growth and national connectivity. By partnering with JR East, the Philippines seeks to accelerate the development of a reliable, efficient, and sustainable transport system that will fuel economic progress.

“We welcome JR East’s interest in the operation and maintenance of the Philippines’ railway systems. With its proven expertise and track record in delivering world-class transport solutions, JR East is in a prime position to drive efficiency, reliability, and long-term sustainability in our rail sector,” Secretary Roque affirmed.

“This opportunity is a call to action to set new benchmarks for railway excellence in the Philippines. We commit to fully explore this potential with JR East and become a key player in shaping the future of our transportation network,” the trade chief added.

“Our commitment to facilitating high-impact collaborations that support the Philippines’ push for industrialization and infrastructure modernization aligns with the DTI’s broader goals. Strengthening our ties with leading global players like JR East ensures that our investments in the railway sector translate into real economic gains for businesses and communities,” Special Trade Representative Dita Angara-Mathay stated.

Established in 1987, JR East, Japan’s largest passenger railway operator, expressed commitment to supporting the Marcos Jr. administration’s goal of completing key railway projects before 2028. This partnership signifies a major step towards realizing a modernized, efficient, and sustainable railway network in the Philippines, fostering economic growth and improved connectivity for all Filipinos. END

DTI, JR East pave modernized PH railways